Honasa Client Restricted and Zepto introduced a partnership at present to advertise each day sunscreen use by on the spot supply. The collaboration leverages Zepto’s 10-minute supply service to make sunscreen merchandise from Honasa’s manufacturers—The Derma Co., Dr. Sheth’s, Aqualogica, and Mamaearth—available to customers.
The marketing campaign incorporates a thriller-style movie demonstrating how shortly prospects can obtain sunscreen merchandise by Zepto’s platform, addressing the widespread drawback of forgetting solar safety earlier than going outdoors.
“Sunscreens are probably the most important step in any skincare routine, but usually probably the most ignored,” mentioned Anuja Mishra, EVP and Chief Advertising and marketing Officer at Honasa Client Restricted. The partnership goals to get rid of excuses for not utilizing sunscreen by making it instantly accessible.
Chandan Mendiratta, Chief Model & Tradition Officer at Zepto, famous that sunscreen has change into one in all their most searched merchandise, with over 8,000 each day searches. With 2025 forecasted to be an exceptionally scorching summer time, the demand for immediate entry to solar safety merchandise is growing.
Honasa Client Restricted owns a number of digital-first magnificence and private care manufacturers with merchandise accessible at over 100,000 retail areas throughout India, whereas Zepto delivers over 45,000 merchandise in 10 minutes by its supply community.
The shares of Honasa Client Restricted closed at present on the NSE at ₹222, down by ₹0.37 or 0.17 per cent.
